Most, if not all, business owners and marketers understand they need to engage in at least some sort of digital marketing in order to thrive and survive in the digital world. But now it starts to get complicated. How exactly are small to mid-size businesses supposed to handle all that? To give you a leg up on your competitors we feature the top 60 must-have digital marketing tools you should use in 2018 sorted by the 6 major digital marketing strategies. So go ahead and try a few!
Have you ever wondered what happens to digital content once it is published? Learn more about what digital content is, who publishes it, and where, and who ultimately consumes it. Then use that information to better align your digital marketing strategy.
Is your small business digital marketing falling short? Many small business owners miss valuable opportunities to attract and engage a bigger target audience. Take a look at how your business website, content, SEO, and social media have to work together in order to provide you with the results you need to grow your business.
A key objective of any business website is to engage potential consumers. Yet many business websites fail at this! If your business website puts visitors to sleep try these simple and effective ways to wake them up and keep them coming back!
Content marketing is one of the digital marketing buzzwords of the day. Virtually every online marketing agency is telling business owners that “Content is King!” But many business owners and marketers completely misunderstand this strategy, or simply implement it incorrectly. In other words, they need some content marketing lessons!
Many businesses are fully aware of the benefits of digital marketing. But very few actually understand everything that is involved in creating a successful digital marketing strategy. So let’s take a look at what is required to build an effective digital marketing strategy.
Still think social media for business is simply hanging out on Facebook? Take a look at all the ways you can use social media as a marketing and customer service tool to attract and convert a new audience.
Over and over it has been shown that effective content marketing is the best way to reach an audience and keep it engaged throughout the conversion journey. But there are no shortcuts to effective content marketing. Once you start you are in it for the long haul. We have come up with these essential Content Marketing Facts to help you focus on the tasks ahead.
Many business owners don’t always benefit from online marketing because of a lack of time. For them marketing automation may be a solution. To help them get started we came up with the key steps you need to follow to create a successful marketing automation campaign.
Every week I talk to business owners that are smart, enterprising, innovative and working hard to grow their business. And most of them have no clue about digital marketing. They understand they have to do it; it is the how to do it that gives them headaches. These easy digital marketing tips for business owners will provide better results, and less headaches.