Building a cannabis retail store WordPress website can be a little different, especially if there is no store yet! This was the case when The Bakeree first contacted us to build their new website. At the time the store was under construction, so there were no images, no products, and not much else. So our team started by helping the client secure a domain and establish branded email for their team.
As a first step we helped the client understand what kind of content would best connect them to their intended audience, and how to go about creating that. While the client started on that part our team began the process of building a cannabis retail store WordPress website from the ground up. Starting with a mobile-first framework we laid out the color scheme and navigation and roughed in some basic content containers for text and images.
By that time the physical location was ready to be photographed, and our creative team met with the client several times to help them complete the content creation, and source additional product images. We then added the new content to the already completed design. The final steps were to include some industry specific requirements, such as age verification and third-party product menus.
After completing the the on-page and on-site SEO and some final performance optimization we launched the site fort the client. The last step in building this cannabis retail store WordPress website was to show the client how to add and update their content, what to consider as far as a blogging strategy was concerned, and some basic SEO strategy recommendations to improve the site ranking on search engines.