Sometimes a fresh start is the best way to get the business website you really need. This client initially worked with someone else to design their site, but were never really happy. As it became time to add more e-publications they were ready for a new design partner to help create a better business consultant WordPress website for them.
The client did have an existing brand, logo, and color scheme as well as branded content in the form of infographics. It was up to us to incorporate the existing brand in a bold new design that would showcase the client as experts in their field. It was especially important for this client to successfully compete against bigger brands online.
We stayed close to the client’s design vision while making it more recognizable by adding a few color and graphic elements. The client wanted a simple and bold design that was easy to navigate. We made it easy to consume basic information about the client’s services by breaking them into groups. Simple contact info in the header and footer make it easy for potential customers to convert.
The final steps were to simplify the e-commerce part of this business consultant WordPress website. Based on Woo Commerce, we connected it to the client’s existing payment service provider, and designed a simple mobile-friendly product page. This makes it easier for the client to upload more free or premium e-publications. We are hosting and maintaining the actual site for her as well.