Many professional services companies, including many accountants and similar service providers, do not have a website at all. Hard to believe, isn’t it? But especially in older firms a professional services website just never really ranked very high on the list of priorities. And if the owner does not see the value generally not much happens, especially if the firm is busy. But that is not a good long-term strategy.
Every professional services provider faces competition these days! And many of your potential new clients will look for you, and expect to find you, online. Therefore not only do you need a professional services website, it needs to be mobile friendly, engaging and informative with enough visual content to make it easily understood by a large and potentially diverse audience.
When Portland based Irvine & Company decided that after more than 20 years in business they really needed a website they contacted us. Our team worked with them to define and create the visual and content strategy and designed a responsive WordPress professional services website that presents a professional, yet personable, image of the firm to potential new clients and team members.
We provided the client with content strategy and editing services in order to create the most engaging content. By including SEO services including on-page and on-site optimization we further added value their internet marketing campaign.